Small Business Design Resources

Quick Tip: Measure Anything on a Website with MeasureIt Firefox add-on

Do you ever need to know the size of a window, a banner, or a column on a website, but have no idea how to measure it? Well, if you’re using the Firefox browser, now you can download the MeasureIt add-on.

Once you download the MeasureIt add-on, you’ll notice a ruler icon on the lower left-hand corner of your browser window. To measure anything on your screen follow these simple steps: Read more »

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Choosing Your eCommerce Solution

I probably don’t need to tell you that starting an online store is a great way to supplement your income, and  – overtime – to hopefully generate a full time income while working from home.

People have always been drawn to the idea of working from home and being their own boss. The best thing about an online store is that the risk is minimal – unlike a brick and mortar store, your initial investment can be very low.

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How to check that your main website content is above the fold

OK, so you understand the concept of showing your main website content above the fold on your website. Now you wonder “how do I display my main content  to all the visitors the same if all of them have different browser size resolutions?” There’s a simple solution to what you probably thought was impossible to do.

To make sure that your main website content fits above the fold for your users, follow these steps: Read more »

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What is a third-party testimonial

A third-party testimonial is a testimonial about a company’s goods or services that is located on another website other then their own.

Learn Why Authentic Customer Testimonials are Important for Your Small Business and why it’s best to have third-party testimonials instead of just writing regular text testimonials on your website.

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Quick Tip: Keep Your Website’s Main Content “Above the Fold”

In website design the term “above the fold” is referring to content on your website that the user sees first without needing to scroll. Keeping your most important content above the fold of your website, gives you a better chance to get your point across as soon as the user enters your website.

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How to Make Money From Your Blog

When you develop your blog, you need to keep in mind the 4 basic principles of profitable website building. These are commonly known as CTPM. The letters stand for Content, Traffic, Pre-sell and Monetize. The four principles work for all aspects of your website business but let’s take a look at them in light of your Blog.

Let’s take a look at each of the words and how they apply to blogging.

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Quick Tip: Use an ALT tag for your website images

For search engines an image is just a block that they cannot read. So to help search engines recognize images on your business website you have to include an ALT tag in the HTML code. To check if an image has an ALT tag just hover your mouse over an image and if you see text appear next to your pointer, then there’s an ALT tag associated with that image.

Here’s a sample HTML code for an image that includes an ALT tag:

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Targeting Specific Geographic Locations for your Small Business

Once you publish your small business website to the internet, anyone across the globe with internet access will be able to see it. But perhaps you run a local service and you really only care about local traffic in your neighborhood. You might be asking yourself if it is still worth maintaining a small business website. The answer is – absolutely! When people are researching a business, the internet is the first place people go – even for small and local businesses. They want to know whether you are a legitimate business, what times your business is open and what services you offer.

The internet if the first place people go when they want to find out if a business exists in their local area. When people see that you have a website, it makes them feel that you are a legitimate and reliable business. So running a website is an important part of doing business in today’s market place whether you are a big business or a small, locally-based business.

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Why Authentic Customer Testimonials are Important for Your Small Business

Your website is seriously outdated. You need to hire someone to do small business website redesign for you. You’ve researched your options online and narrowed them down to three promising candidates. How do you decide between the three?

One of the best ways to make sure someone can deliver on their promises is to check their references, and when it comes to online businesses, third-party testimonials are the best references. Of course, you need to make sure the testimonials are valid before you can trust them.

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Website Critique: Independent at home

Independent at home provides home medical equipment and supplies to aid individuals independence and safety. The video website critique of www.independentathome.com covers some points where the website can use some improvement to make it easier for shoppers to browse and search engines to index the site.

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