Small Business Design Resources

Website Critique: Relieve stress with Lavender products

Lavender Dreams 4ever offers Aromatherapy products that help relieve stress and tension. The video website critique of their website www.lavenderdreams4ever.com offers improvements to their homepage and suggestions for the navigation menu among other things that will make a user experience more welcoming.

Overall Improvements

• There should be contact information in a visible location on every page. Best to include a phone number in addition to email so users can trust you better.

• Add relevant images where appropriate to break up the long text.

Homepage

• Create a call-to-action so users can immediately know what to do when they arrive on the website.

• Give more attention to your “Free Sachet give away with every purchase”. Everyone loves free stuff, make sure they know about it.

Products

• Reposition the products navigation menu so it’s easily accessible.

• Restructure how all products are displayed on the main products page. The slider makes it a little hard to tell how many products you have to offer.

Other recommendation

• Add a blog with articles about stress issues and relaxation methods. Having a blog is great to have new content on your website, which search engines love to see.

More website critiques

Of course there are more things to dive deeply into making this site better such as search engine optimization, but this is a whole different subject and will require it’s own review.

If you’re viewing this review and want to add more suggestions, please add your comments below.

Disclaimer

The video website critique and suggestions are for you to review and take what you feel will better your business website. There’s no guarantee that the suggestions mentioned will improve your business. Design Leap is not held responsible for any negative outcome.

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