Design Leap » Analytics http://www.designleap.net/blog Helping Small Business Owners Understand Online and Print Media Wed, 08 Jun 2011 10:33:23 +0000 en hourly 1 http://wordpress.org/?v=3.0.1 Quick Tip: Remove Yourself from your Analytics http://www.designleap.net/blog/2009/10/remove-yourself-from-your-analytics.html http://www.designleap.net/blog/2009/10/remove-yourself-from-your-analytics.html#comments Thu, 15 Oct 2009 10:05:35 +0000 admin http://www.designleap.net/blog/?p=236 Using an analytics program such as Google Analytics to track your website’s performance is necessary to determine what works and what parts of your website still need improvements. To make sure that you have clean result, you need to remove yourself from your analytics program. You and everyone in your company could possibly be accessing your website hundreds of times a week and therefore skew the tracking results drastically.

If you’re using Google Analytics, you can simply add a filter to exclude your IP address, but there’s a better way described in the article Count Me Out!

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]]> http://www.designleap.net/blog/2009/10/remove-yourself-from-your-analytics.html/feed 2 Watch Movies of Visitors Browsing Your Website http://www.designleap.net/blog/2009/09/watch-movies-of-visitors-browsing-your-website.html http://www.designleap.net/blog/2009/09/watch-movies-of-visitors-browsing-your-website.html#comments Thu, 24 Sep 2009 17:43:18 +0000 admin http://www.designleap.net/blog/?p=194 Have you ever imagined that you can actually see what your visitors are doing on your website? No, no, I’m not talking about going through charts and pages of visitor statistics on Google Analytics or other similar analytics program. I came across ClickTale, which is a program that let you watch movies of your visitors’ actual browsing session. This is way better than just looking at charts and trying to analyze them. By viewing where your visitors’ mouse is actually going, what they type and what results they get from a click, you can evaluate the following:

• what on your website gets neglected
• what errors do users get
• what simply confuses your visitor and makes them leave
• why do they abandon your shopping cart

There’s so much more to this program so you just have to see for yourself.

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